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Inventor Mom Getting Rich With Snap Blankets

POSTED: 4:04 pm CDT September 6, 2007
UPDATED: 4:17 pm CDT September 6, 2007

It's the dream of so many moms to start a home business and get rich! A Texas woman is on her way thanks to one of those ideas that makes you say, "Why didn't I think of that?"

It all started when Amy Long realized she didn't have enough hands.

"I was actually walking through a parking lot with a child on either side and my baby in a sling and my blanket fell off," said Long.

So she solved the problem by creating a blanket with clips on each corner. one trip to the store and she knew she was on to something.

"I was stopped by four separate people at one time who said, 'Where did you get that?' 'I made it.' 'Will you make one for me?'" Long said.

After a lot of experimenting, the Secure2Me baby blanket was born.

"We went through a lot of different shapes and sizes," said Long.

Mothers from as far away as Australia and England started snapping them up off Long's web site.

"It's one of those things that you go, 'It's brilliant! Why didn't we think of that ages ago?'" said mother Heidi Thaden. "I'm in love with the concept, and she's in love with the fabric."

Part of the appeal is the material Long chooses.

"I am so tired of blue ducks!" she exclaimed.

Fabrics must be fashionable for mom, as well as feel good for baby.

"here's a version of the blanket moms will love even in the summer. it's called the eclipse because it's made of special fabric that protects your child from the sun's harmful rays."

"it's a fantastic nursing cover-up. clip it right to their own clothing."

Long folds, packs, and ships the blankets from her kitchen counter. She said anyone can be a successful inventor, but you have to have passion to go with your great idea.

"It has to keep you up at night. It has to drive you. It has to be the thing that you believe in," she said.

Now, what started as one mother's simple solution has believers of all ages around the world.

"If it gets into someone's hands, we never get it back," Long said.

The blankets range in price from $29 to $42.

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